Introduction
About This Site
About The Textbook
About The Authors
McGraw-Hill Book Website
 
Book Contents
Table of Contents
I
Opportunity and Strategy
II
Creating New Ventures
III
Functional Development
IV
Growth and Financing
  Business Plans (App. A)
  Case Studies (App. B)
Online Sources (App. C)
 
Sample Syllabus
Course Overview
Calendar of Sessions
I
Entrepreneurial Perspective
II
Idea or Opportunity
III
Gathering Resources
IV
Managing Ventures
V
Entrepreneurship and You
 
Additional Resources
Courses Using This Textbook
 

Class 17: Opportunity Analysis Project Team Presentations Part I

This set of presentations mark the culmination of the ten-week long opportunity analysis project. Student teams will present their findings on a potential technology and conclude whether they believe their venture is an idea or an opportunity. Presentations continue through the next class.

Class 18: Opportunity Analysis Project Team Presentations Part II

This set of presentations mark the culmination of the ten-week long opportunity analysis project. Student teams will present their findings on a potential technology and conclude whether they believe their venture is an idea or an opportunity.

Class 19: Careers and Entrepreneurial Ethics

Business ethics is integral to the operation of markets and the success of commerce. Trust and predicatiblity is paramount to fluid and dynamic business relations. We bring in a guest speaker for an open and candid discussion on your career and moral issues.
 

Class 20: Course Summary

Entrepreneurship is a complex and dynamic phenomenon and subject. We will summarize the course and provide perspectives and resources for students interested in continuing their studies in entrepreneurship.
 

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