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Technology
Ventures is the first textbook to thoroughly examine
a global phenomenon known as “technology entrepreneurship.”
Entrepreneurship represents a vital source of change in all
facets of society, empowering individuals to seek opportunity
where others see insurmountable problems. Technology entrepreneurship
is a style of business leadership that involves identifying
high-potential, technology-intensive commercial opportunities,
gathering resources such as talent and capital, and managing
rapid growth and significant risks using principled decision-making
skills. The book integrates the most valuable entrepreneurship
and technology management theories from some of the world’s
leading scholars and educators. It provides an action-oriented
approach through the use of examples, exercises, cases, sample
business plans, and recommended sources for more information.
This comprehensive collection of concepts and applications
provides both students and professionals with the tools necessary
for success in starting and growing a technology enterprise.
Technology Ventures details the critical differences between
scientific ideas and true business opportunities. |
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| Read the Preface [PDF] to learn more about Technology Ventures. |
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| Download Foreward by Stanford President John Hennessy. |
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| Download Chapter 1 [PDF] for evaluation purposes. |
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| To Purchase Technology Ventures, please visit Amazon.com and Barnes & Noble. |
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| For Instructor Evaluation Copies and Single Copy Sales, please visit McGraw-Hill Customer Service. |
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