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The textbook provides the reader and the
instructor with two full-length sample business plans to complement
reading in Chapter 8. Both business
plans - EZ Guard and IMOS - were written by student teams at Stanford
University: one for a campus-wide business plan competition and
the other for a course on technology venture formation.
This section of the website aims to provide the instructor with
a synopsis of each plan and a set of accompanying questions to
facilitate discussions and stimulate critical thinking. Click
on each case below to view the supporting material.
The following document encapsulates all online information in
this section:
Business Plan Guide [PDF]
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Plan
1: EZ
Guard Distal Protection System
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| EZ Guard
is a new medical device for use in vascular operations to
prevent loosened debris from blocking small distal blood vessels
in the brain and the heart. |
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Plan
2: I-MOS
Semiconductors
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| I-MOS is
a seminconductor intellectual property startup, with disruptive
transistor technology that allows for the increase in density
of transistors on a chip without exponentially increasing
the heat generated. |
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