D:\wfs\RESEARCH\RRSurvey\RRAnalysis\sld001.htm

Individual Risk and Return Preferences:
A Preliminary Survey


William F. Sharpe

    STANCO 25 Professor of Finance, Emeritus

    Chairman, Financial Engines, Inc.

 

    www.wsharpe.com

    www.financialengines.com

 

Topics
Topic 1
The Survey