Robert Swinney Assistant Professor of Operations, Information, and Technology Graduate School of Business Stanford University 518 Memorial Way, Stanford, CA 94305-5015 Phone: 650.721.1296 Fax: 650.725.6152 Email: swinney@stanford.edu Office: Littlefield 281 FA: Stacy Diaz, 650.723.1120

Official GSB Faculty Profile Detailed CV (PDF Format) Research Interests Professor Swinney's research addresses supply chain management issues with multiple parties in cooperative or competitive situations. Most recently, his work has focused on the effects of strategic consumer purchasing behavior on operational decision-making, with primary applications in fashion, retailing and manufacturing. He has also studied the interface of finance and operations (including methods of managing operational risk and the operations of start-up firms) and problems in supply chain contracting and coordination. Journal Publications Purchasing, Pricing, and Quick Response in the Presence of Strategic Consumers, with G. Cachon. Forthcoming in Management Science Long Term Contracts Under the Threat of Supplier Default, with S. Netessine. Forthcoming in Manufacturing & Service Operations Management Novel technique for ultra-sensitive determination of trace elements in organic scintillators, with Z. Djurcic, D. Glasgow, L. -W. Hu, R. D. McKeown, A. Piepke, and B. Tipton, Nuclear Instruments and Methods in Physics Research Section A: Accelerators, Spectrometers, Detectors and Associated Equipment, Vol. 507, No. 3, pp. 680-690, 2003 Other Publications The Impact of Strategic Consumer Behavior on the Value of Operational Flexibility, with G. Cachon, chapter to appear in Operations Management Models with Consumer-Driven Demand, S. Netessine and C. Tang, editors Working Papers Incentives for Cost Reduction When Consumers are Strategic, with S. Kim (in preparation) Pricing and Procurement in a Market with Strategic Consumers, with G. Cachon (in preparation) Using a Fast Fashion System for Rapid Product Design with Strategic Customers, with G. Cachon (in preparation) Do Fast Channels Benefit an Industry? (in preparation) Operational Drivers of Supplier Bankruptcy: An Empirical Analysis of the Automotive Industry, with S. Netessine (in preparation) Selling to Strategic Consumers When Product Value is Uncertain: The Value of Matching Supply and Demand (last revised May 2008, submitted to Management Science) Capacity Investment by Competitive Start-ups, with G. Cachon and S. Netessine (last revised Nov. 2005, under revision) In the News The Games Companies Play, U.S. News & World Report, August 1, 2007 Here Today, Discounted Tomorrow: Strategic Shoppers Know When to Buy, and at What Price, Knowledge@Wharton, May 30, 2007