Titles To Make You Smile: Serious Business? (Part 1)



Another one bites the grass : making sense of international advertising / Simon Anholt. -- New York : John Wiley & Sons, Inc., c2000.

The Art of napping at work / Camille & Bill Anthony. -- New York : The Napping Company, Inc., c1999.

Beep! Beep! Competing in the age of the road runner / Chip R. Bell & Oren Harari. -- New York : Warner Books, c2000.

Bubba on business / Dennis W. Melton, David C. Dunn. -- Corte Madera, CA : Select Press, c1998.

The Complete idiot's guide to winning through negotiation / John Ilich. -- 2nd ed. -- New York : Alpha Books, c1999.

--submitted by Brian Kunde


Originally published in SUL/AIR News, May 12, 2000. These titles were found in a Stanford Bookstore display designated "Silly Titles ... Serious Business!" Normally, items appearing here reflect the compiler's notions of the humorous, wry, ironic or unusual, but in this case credit goes to the bookstore -- I just happened to agree. As always, they should not be construed as reflecting any other opinion or judgment, including the editorial opinion of the original publisher.



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