Introduction
Welcome
Preface of Textbook
About the Textbook
About the Authors
Book Website at McGraw-Hill
DVD Contents
 
Stanford 1e Book Website
McGraw-Hill 1e Book Website
 
Book Contents
Table of Contents
I
Venture Opportunity, Concept and Strategy
II
Venture Formation and Planning
III
Functional Planning of the Venture
IV
Financing and Building the Venture
  Business Plans (App. A)
  Case Studies (App. B)
Online Sources (App. C)
 
Sample Syllabus
Course Overview
Calendar of Sessions
I
Entrepreneurial Perspective
II
Idea or Opportunity
III
Gathering Resources
IV
Managing Ventures
V
Entrepreneurship and You
 
Additional Resources
Schools Using This Textbook
Authors Blog
 

This session is meant to give you a basic overview of accounting principles that will be helpful in case analyses to understand:

  • how to read the financial statements of a company (balance sheet, income statement, and the statement of cash flows)
  • how to determine the health of a company from financial statements
  • how well a company is performing
  • how accounting definitions of "value" differ from those of a financial or market determination of "value"

After this session, you will be expected to "run the numbers" when evaluating a case.

 

Relevant Texbook Chapters

 
   
Slidedeck: The Basics of Accounting
A sample slidedeck for this workshop on accounting.
 
   
 
How to Read a Financial Report
Merrill Lynch booklet introducing the basics of reading an annual report.
 
   
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