Introduction
Welcome
Preface of Textbook
About the Textbook
About the Authors
Book Website at McGraw-Hill
DVD Contents
 
Stanford 1e Book Website
McGraw-Hill 1e Book Website
 
Book Contents
Table of Contents
I
Venture Opportunity, Concept and Strategy
II
Venture Formation and Planning
III
Functional Planning of the Venture
IV
Financing and Building the Venture
  Business Plans (App. A)
  Case Studies (App. B)
Online Sources (App. C)
 
Sample Syllabus
Course Overview
Calendar of Sessions
I
Entrepreneurial Perspective
II
Idea or Opportunity
III
Gathering Resources
IV
Managing Ventures
V
Entrepreneurship and You
 
Additional Resources
Schools Using This Textbook
Authors Blog
 

Class 17: Opportunity Analysis Project Team Presentations Part I

This set of presentations mark the culmination of the ten-week long opportunity analysis project. Student teams will present their findings on a potential technology and conclude whether they believe their venture is an idea or an opportunity. Presentations continue through the next class.

Class 18: Opportunity Analysis Project Team Presentations Part II

This set of presentations mark the culmination of the ten-week long opportunity analysis project. Student teams will present their findings on a potential technology and conclude whether they believe their venture is an idea or an opportunity.

Class 19: Entrepreneurship and You

Great leadership is an art form. What makes a great leader? Can leaders be developed or are they born that way? Is there a difference between management and leadership? What is the relationship between ethics and leadership? Is being unethical a viable means to success? We will weave issues of leadership and business ethics with your more immediate concerns regarding careers and personal development.
 

Class 20: Course Summary

Entrepreneurship is a complex and dynamic phenomenon and subject. We will summarize the course and provide perspectives and resources for students interested in continuing their studies in entrepreneurship.
 

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