Metrics09
From media X
Contents |
[edit] New Metrics for New Media:
Analytics for Social Media and Virtual Worlds
Workshop in the Summer Institute at Wallenberg Hall
[edit] Event Type
Workshop in the Summer Institute at Wallenberg Hall
[edit] Date
August 5-6, 2009
#124 Wallenberg Hall, Building 160, 450 Serra Drive, Stanford, CA
[edit] Agenda
Before You Come (BYC) BYC_metrics09
[edit] Leaders
Martha Russell, Associate Director, Media X at Stanford University,
Marc Smith, Chief Social Scientist, Telligent
Sameer Patel, writes at Pretzel Logic, a blog about Enterprise 2.0 execution and Social Software.
Sameer heads consulting teams that focus on leveraging the social computing paragdigm (also known as Enterprise 2.0) to accelerate business performance in the Enterprise. Previously, as founder of Span, Sameer led a consulting firm that worked large organizations helping them define and execute sustainable programs that drive lead generation, sales and marketing effectiveness, customer acquisition and employee productivity. His client roster has included well known organizations such as Sun Microsystems, McKessonHBOC, WR Wrigley Jr. Co., BitTorrent, Ingres, The Sabre Group, and Grupo Televisa (Mx). Prior to Span, Sameer was Director, Strategy and Business Development at LiquidThinking and led the Technology Strategy Practice within the Strategy Consulting Group at marchFIRST (USWeb/CKS / Mitchell Madison Group).
Sameer is currently building a new kind of services firm that helps organizations rethink and execute communication and commerce in the social connected extended enterprise.
Neil Rubens is an Assistant Professor at the University of Electro-Communications in Tokyo, Japan. His research interests are developing practical methods for data mining, machine learning and artificial intelligence. presentation
[edit] Topics
Workshop Topics
Concurrent Media Use by Gender, Age, Nationality
Media Metrics for Business Decisions
Metrics for Online Word of Mouth - Social Media
Metrics for Mobile Media
Metrics for Immersive Environments
Metrics for Self Monitoring
Metrics for Integrated Media and Personal Networks
Tools
NodeXL: the Network overview, discovery and exploration add-in for Excel 2007. Slides are available.
A free and open toolkit for doing social network analysis of social media.
Related Topics
Professional Organizations
INSNA - the International Network for Social Network Analysis
An association devoted to social network analysis: http://www.insna.org
Augmented Reality Application for iPhone:
http://www.readwriteweb.com/archives/a_twitter_augmented_reality_app_for_iphone.php
TwittARound, an augmented reality Twitter viewer for the iPhone 3GS. With the app, you can see live tweets around your location and you can even see how far away they are.
Augmented Reality Application for Nokia:
http://layar.com/
Layar is a free application on your mobile phone which shows what is around you by displaying real time digital information on top of reality through the camera of your mobile phone.
Fitbit: personal sensor device
http://www.fitbit.com/
Fitbit automatically tracks your fitness and sleep
Sense Networks' "CitySense" product
http://www.sensenetworks.com/citysense.php http://www.sensenetworks.com/citysense.php
Citysense is an innovative mobile application for real-time nightlife discovery and social navigation, answering the question, "Where is everybody going right now?"
Citysense shows the overall activity level of the city, top activity hotspots, and places with unexpectedly high activity, all in real-time.
