Fact or Fad: Who is Shaping the Brain Fitness Market? is a presentation by the MIT Club of Northern California to discuss the recent book by Dr Elkhonon Goldberg and GSB Alum Alvaro Fernandez, The Sharp Brains Guide to Brain Fitness. With the success of Nintendo’s Brain Age, Posit Science and dozens of new software programs and games that promise 'brain fitness', the question arises, "Are we experiencing a fad, or an emerging new consumer market?" Alvaro and panel members Roger Quy, General Partner, Technology Partners and Jan Zivic, Founder, Vibrant Brains, will discuss this and other questions.
Where: Wilson Sonsini Palo Alto
When: Tuesday October 6th, 6 - 8 PM.
Registration: http://tinyurl.com/paloaltoevent