Selling China's cars to the world
Chery, an independent car manufacturer in Anhui, China, sold 381,000 passenger cars in 2007, generating 20 billion renminbi ($2.86 billion) in sales and ranking fourth in the domestic passenger-car market. The top three are brands associated with joint ventures between Chinese and foreign automakers. Today, Chery’s Tiggo, Eastar, and A5 models can be found on the streets and roads of nearly 70 countries, and the company has seven foreign assembly plants, in Egypt, Indonesia, Iran, Russia, Ukraine, and Uruguay.
Looking forward, McKinsey Quarterly interviewed Chery's CEO on the opportunities and the challenges the company is facing.
Related news: GM's Joint Venture Is China's Top-Selling Brand in 2007
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Posted, in International, by Simone Yu on June 12, 2008 | Permalink
Comments
Those are some serious numbers, no wander GM's looking to capitalize.
I thought I had a good grasp of the new vehicles in the news but this one is news to me, thanks for the info!!
Neil
Ottawa Free Used Car Classifieds
Posted by: Neil | June 26, 2008