Karma Capitalism
Has the Bhagavad Gita replaced Sun Tzu's Art of War as the canonical hip Eastern text for executives?
BusinessWeek highlights a new wrinkle in the world of business: the rise of 'Karma Capitalism'. Western business schools are introducing 'self-mastery' classes based on Indian techniques, and Indian-born strategists like C.K. Prahalad and Ram Charan hold sway as today's white-hot business gurus. As Prahalad says, the challenge is to develop a capitalism that "puts the individual at the center of the universe," placing employees and customers first so that they can benefit shareholders. A lofty goal, BusinessWeek observes. But if it is attained, business leaders may find that India's biggest impact on the global economy may be on the way executives think.



Comments
Interesting Post, "puts the individual at the center of the universe," Instead of Profit!!
Shilpa from Kothi.com
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Posted by: Shilpa Kapoor | February 14, 2009