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| Usage Guidelines : Block "S" Symbols | |||
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Design Guidelines Home |
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| Color The Stanford Block "S" symbols are among our most widely recognized identity emblems, and will be most effective if they are always used in a consistent manner. Please conform to these color standards whenever using a Stanford Block "S". Block "S" artwork is available in the download section.
Block "S" with Tree, Two-colors Background Colors |
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Block "S" with Tree,
Two-colors For the Stanford Block "S" with Tree, the preferred presentation is in two colors: Cardinal and green. The line around the tree and the line within the outside edge of the letter "S" are always shown in white. |
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Block "S" with Tree,
One-color The Block "S" with Tree in Cardinal or black may be used when the preferred two-color version is not possible or appropriate. The background field of the tree should be white. The Block "S" with Tree may be rendered in gold or silver foil stamping when printing on the highest quality communications. |
![]() One-color Cardinal Block "S" with Tree |
![]() One-color black Block "S" with Tree |
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| The one-color Block "S" with tree may also be depicted in white when placed on a black or Cardinal background. The background field of the tree and outline of the "S" should match the color of the paper stock. | ![]() Cardinal Block "S" with Tree, reversed (shown on Cardinal background) |
![]() Black Block "S" with Tree, reversed (shown on black background) |
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Plain Block "S" The Plain Block "S" in Cardinal is the preferred color presentation; it may reverse to white on a Cardinal background. |
![]() Cardinal Plain Block "S" |
![]() White Plain Block "S" on Cardinal background |
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| The Plain Block "S" may be shown in one-color black or reverse to white on a black background when the Cardinal version is not possible or appropriate. The Plain Block "S" may be rendered in gold or silver foil stamping on the highest quality communications. | ![]() Black Plain Block "S" |
![]() White Plain Block "S" on dark background |
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Background Colors The Block "S" symbols are most effective when placed on white, off-white, neutral, or very light-colored backgrounds. There is a special version of the Block "S" with Tree artwork for use on dark backgrounds with insufficient contrast. The artwork incorporates an additional white rule around the exterior edge of the Block "S" to separate it from the colored background. Always download correct artwork. |
![]() Block "S" with Tree on light background |
![]() Block "S" with Tree on dark background |
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Block "S" Symbols on Non-printed Materials The Block "S" symbols may be etched on glass, embossed, debossed and engraved. They may be applied to various materials such as fabric, metal, glass, ceramics, plastics, etc. They may be created in architectural materials for signage. Always check the Block "S" symbols for quality during the production process. |
![]() Block "S" with Tree engraved in metal |
![]() Block "S" with Tree on merchandising item |
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