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November 06, 2009

How ads function in your society

Hey guys! I'm writing a paper on how advertisements for food function in the Middle East versus in the US. I was wondering if you could help me out by answering a few questions? It would be really cool to get a perspective from people who actually live in the region.

1. To what extent do ads in your society portray ideals to be attained?
2. If so, do you feel that in your society sexual undertones in advertising make the product more appealing?
3. To what degree do you feel women’s appearances are venerated in your society (specifically in ads)?
4. Is sexuality considered a strong component/reason for pride?
5. To what extent are traditional religious values esteemed & do you think they play a role in advertising? Do they reinforce or shape your values?

Thanks so much I really appreciate it!!
-Rachel

February 27, 2009

Citizens and Tourists

Mohamed Allam
Fady Barsoom
Abdullah Atiya
Sarah El Massery

Living in a touristic country like Egypt, is considered a double edged sword. Tourism benefits our country economically since it is one of the main sources of our income; however, tourists receive special treatment in Egypt, especially from security and police. When I was in Hurghada (which is a very popular city on the Red Sea), I saw a police officer asking some Egyptians for their IDs, a routine occurrence. What was unusual was that for no specific reason the police officer just decided to take the person who showed his Egyptian ID into the police station. As soon as the guy heard that he was going to the police station he took out his German passport and handed it to the officer. Suddenly, the police officer changed his tone and started joking just to let go of the issue. The half-Egyptian-half-German man just looked to the officer with disgust and said “I showed you my Egyptian ID and you wanted to hurt me, but now you treat me so kindly just because I showed you this (German Passport)?”

We have to admit that the problem is not in the tourists, but in the Egyptian government which values tourists more than Egyptians because of the money they bring into the country. This indicates some drawbacks in the Egyptian system. The law is not enforced on tourists especially Arabs from the Gulf who do as they please and are left unjudged. We should be very welcoming to our visitors and tourists, tolerant with them and hospitable as we have always been, but at the end of the day we would want to see both tourists and Egyptians treated with the same level of respect.

Tourists!

Sherif Yassin
Rana Abd El Aal
Dalia Abd El Aziz
Nora Hamdy

Egypt has always been a country where tourists from all over the world visit. Tourism has always been popular in Egypt because of its great history, geographical diversity and extraordinary nice weather. The tourism industry provides Egypt and its citizens with economic and social benefits. According to the Egyptian Tourism Minister
Zuheir Garana Tourism attracts 11 million tourists annually and will reach approximately $12 billion by 2011 that kind of revenue makes tourism vital for Egypt. Also, we Egyptians get to see the tourist's amazement at all of our monuments. This make us appreciate our country even more. We begin to think to ourselves "How come we haven’t seen many of our monuments up till this moment while all of the foreigners come from all over the world to see these things?'

Beyond any doubt, tourism improves the quality of life for Egyptian citizens and the whole world.

Tourism Pros and Cons-

Hi Stanford Bloggers,
we are Hannah, Fatma, Farid, and Mark, a group of students from the RHET 201 class in the American University in Cairo. We are all part of a research writing class and we are very excited to be blogging with you.

Tourism affects various aspects of an Egyptian’s life and culture; starting with a multilingual nature to a feeling of inferiority and dependence. Those effects are not all necessarily beneficial nor are they all harmful. Yet, their significance in shaping modern Egyptian culture is undeniable.
Tourism engraved various traits into our culture. Hospitality comes naturally to Egyptians; it is the trait most obvious to spot among Egyptians. Additionally, as residents of a country that hosts millions of global tourists every year it has become typical of Egyptians from various sectors of society to speak more than one language in order to communicate with the visitors. Another positive side-effect of tourism is the constant exposure to people from different cultures. This has taught us the importance of respect, tolerance and understanding.
Along with positive effects of tourism on Egyptians comes a sense of inferiority and need. Tourism constitutes over 40% of the nation’s economy, and has created a sense of inferiority to foreigners in the hearts of many Egyptians. The pressure to maintain and develop tourism potential coupled with a long history of colonization makes many Egyptians work hard to please tourists over themselves. Throughout Egyptian society the “West” is perceived of as superior and more commonly there is a notion of anything that is foreign as superior.
In short, Egypt’s dependence on tourism has definitely affected the various aspects of the Egyptian cultural identity. Although some of the effects are beneficial to Egyptian culture like the learning of multiple languages, there are also the feelings of inferiority to tourists.

Growing Up With Tourists

Ahmed Aboul Enein
Deena Abdelmonem
Noha El Farouk
Nemat Assaad

Hi, we're Ahmed, Noha, Nemat and Deena. We are Egyptian students at the American University and Cairo and we have taken an interest in the tourist activity that goes on in Egypt. We have looked into this matter by reading many articles and from our own observation that occurs in our daily lives.

Egyptians tend to have mixed feelings about the institutions running their country, but most can acknowledge that tourism is a major factor that helps shape the appeal Egypt has to the rest of the world. Tourists have become a prominent staple in Egypt’s many scopes, and Egyptians do the best they can to keep the tourism industry running.
People from all over the world come to visit Egypt for its timeless treasures and unique, lively culture. Being exposed to tourists your whole life makes you accustomed to it after a while though. However as youngsters, we couldn’t help but feel amazed by the people who marveled over the most basic aspects of our daily lives. Yes donkey carts may seem out of place in other countries but we as Egyptians cannot imagine walking down the street without seeing them. Other than astonishment, there was a general feeling of pride. All of these people paid a lot of money and flocked from different, far places all over the world in order to come and see our land and its wonderful sights.

We find it amusing that they come to our country and fascinate over how we go about our daily lives as Egyptians. However, as we grow older, this confusion mixed with pride slowly changes into acceptance. We also began to understand the importance of Egypt’s tourism industry and how crucial it is to our country’s economy and international acclaim. After seeing those tourists for almost every day of our lives we accept the fact that they too are part of our daily lives. We even stop noticing them as much, they are as part of Egypt as the pyramids themselves.

Tourism and Reality

Nada Ayman Abdelmohsen
Hesham Khaled Atwa
Ahmed Youssef Bedda
Ramy Hatem Fakhr
Ahmed Mohamed El-Mikawi


The Egyptian government has been striving to preserve the country’s reputation of being a top tourist destination and has neglected to show tourists the unsterilized culture and society of the nation. We can either present tourists with a lame attempt at a pseudo-utopian society in which the people are completely satisfied, or we can candidly reveal the reality that is now Cairo, misery and all.

Although I would not want to depict my home country as an economically developing third world nation, the government’s deceptive illustration of our nation to the tourist industry is unethical. I want to show tourists the real Egypt. In order for them to share in the bittersweet sentiment that makes me love this country. They will need to experience the lightheartedness that populates the hearts of the average person no matter how dire their conditions are.This sense of humor has got to be our most amiable attribute as Egyptian people. Instead of having tourists see only one side of our culture, I would have them embrace our sociable personalities and see us who for truly are.

We should be flaunting our collective sociable personality and have foreigners know us for who we really are as a people.

Thoughts on Tourism and Tourists

This is Yara and I have lived abroad for thirteen years, mostly in Saudi Arabia and Kuwait. There I met people from all over the world at a very young age and so meeting people with different backgrounds and cultures became normal. Coming back to Egypt, seeing a tourist only reminds me of the years I spent abroad and the multi-ethnic friendships I had. - Yara

My name is Yasmine and I have also lived abroad for 13 years. The two countries where I lived (Botswana and Gambia) are very well known tourist destinations, so I have been accustomed to seeing tourists since the earliest stages of my childhood. I find that tourists just blend into my daily life. In Gambia, where I had been living most recently, we associated the “tourist season” with much celebration and leisure, given the amount of events that took place in the country during that time. This effect does not come into play in Egypt however, I feel very indifferent about tourism here because there are no “special” event that takes place when tourists come to Egypt.- Yasmine

Coming back to Egypt, I realized how much I had no idea about anything regarding my own culture. It was the tourists who taught me about Egypt’s history and its value. I think it is startling how tourists come to experience the “Egyptian” way of living. Frankly, I’m used to living around ‘tourists’ more than people of my own country. Therefore, I tend not to notice when tourists are around. Salma

As an Egyptian living here in Cairo all my life, constantly seeing tourists made me realize the significant difference between us. Their fascination with Egypt’s history and culture makes me appreciate and value my Egyptian identity and where I come from. Growing up, I did not think about it as a child; it was only recently that I have really considered it.- Farah

My life is different a little. I lived for like four years in Istanbul/Turkey then traveled to Rome/Italy staying there for another four years. As a result, agreeing with Yasmine, I have been habituated with tourists to the extent that I lived with them. Nevertheless, returning back to my home town finding out that it is visited by a huge number of tourists from all over the world did not in fact surprise a person who lived with and dealt with them- Seif