Overview

At Stanford Peace Innovation Lab, we develop quantitative, predictive, computational systems and methods to sense engagement levels and interaction quality across group boundaries. We then provide design frameworks, principles and methodologies for Persuasive Technology interventions to measurably increase positive engagement, at scale.

This approach to global risk management is primarily preventive, positive and generative rather than remedial or punitive, rapidly scalable, and rapidly optimizable. Most important, it is fundamentally profitable to both sides of potential conflicts, which enables global capital markets to reallocate assets towards the solutions we develop.

Projects

History

Peace Innovation grew out of two classes and a project launched by Stanford Persuasive Technology Lab’s director, BJ Fogg. The Persuasive Technology Lab creates insight into how computing products – from websites to mobile phone software – can be designed to change what people believe and what they do. You can find more info at the Persuasive Technology Lab’s primary website:http://captology.stanford.edu/

Stanford Peace Innovation Lab is now led by Margarita Quihuis and Mark Nelson. The lab applies the tools of persuasive technology and behavior design to measurably reduce human violence, and (more importantly) increase positive engagement, across conflict boundaries.