Course Content

Judith Hickey

Course Overview

Needs and Markets

Intellectual Property

Regulatory and Reimbursement

Company Formation

Funding

Financials

President Princeton Reimbursement Group Minneapolis, MN

Judy Hickey is an experienced medical marketing executive and expert in medical product reimbursement. She has been responsible for the development and execution of reimbursement strategic plans, market positioning strategues, and policy analyses for medical products manufacturers through the U.S. and Europe. Prior to the formation of PRG in 1991, Ms. Hickey's background includes positions in marketing management and reimbursement for medical products companies, including Medtronic and Datascope. In addition to consulting, Ms. Hickey has served as co-chairman of the Reimbursement Committee for Minnesota Medical Alley, a nonprofit trade association with more than 260 members from all aspects of the Minnesota health care industry. She has also served as a faculty member of the North American Society of Pacing and Electrophysiology (NASPE). She has written numerous published articles on reimbursement issues and is a sought-after speaker and lecturer on various reimbursement related topics. She holds a BSBA degree in Marketing from the University of Missouri and MBA degree from the University of St. Thomas, St. Paul, Minnesota.