2.5 Needs Filtering - Videos
Greg Lambrecht, CEO, Intrinsic Orthopedics, on Needs Screening
- When do you know you have done enough research on a need to “lock in”? [1:22]
- When do you take intellectual property into consideration in the process of shaping up a need? [1:23]
- Given the increasing pressure for cost containment in medical technology innovation, are economics becoming a bigger factor in your needs identification now? [1:48]
