Microsoft Presents…

Tech Talk!

 

The Search Industry goes Live: Microsoft’s Approach

 

Presented by: Windows Live Search Management Team Including:

 

Guarav Sareen, Principal Dev. Manager

Sanaz Ahari, Lead Program Manager

 

Wed., March 7th @ 5:30 PM

Packard 101

 

The Search industry is growing at a very rapid rate, and is expected to generate hundreds of billions of queries a year from hundreds of millions of users, with a revenue potential of more than $10 billion a year by 2008.

Even at this very fast growth rate, the industry is in its infancy and is faced with technological challenges. While the industry is making great strides in improving the speed and relevancy of search results, there are still a good portion of users’ questions that go unanswered by most search engines today, and searches often take 15 minutes or more the finally provide the user with a straightforward answer. Though the majority of the freely available information on the internet is indexed by search engines, the bulk of trusted information contained in books, magazines, databases, TV programs and other media sources are not a common part of the index. Natural language processing is yet to make a major impact in this area as well; human beings don’t pose questions to others using less than two words, yet that is the average length of a search query.

The issues outlined above are just a sample of the major challenges that the search industry is tackling. Guarav Sareen, Principal Dev. Manager & Sanaz Ahari, Lead  Program Manager, of Windows Live Search for Microsoft Corporation, will address these issues and discuss Microsoft’s approach to solving the major challenges in Search.

 

FREE BURRITOS will be provided!

 

Sponsored by the Computer Forum