"Put together an outstanding scientist, and outstanding writer, and
an outstanding idea made refreshingly compelling: the result is a
lively and outstanding book. Daily and Ellison show us why conservation
pays." |
--Jared Diamond, author of the Pulitzer-Prize winning book Guns,
Germs, and Steel: the Fates of Human Societies.
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The New Economy of Nature brings together Gretchen Daily, one of
the world's leading ecologists, with Katherine Ellison, a Pulitzer-prize
winning journalist, to offer an engaging and informative look at a new "new
economy" - one recognizing the economic value of natural systems and the
potential profits in protecting them.
Through engaging stories from around the world, the authors introduce
readers to a diverse group of people who are pioneering new approaches
to conservation. We meet Adam Davis, an American business executive who
dreams of establishing a market for buying and selling shares in environmental
services such as water purification by forests and flood protection by
wetlands. There's also John Wamsley, a former math professor in Australia
who has found a way to play the stock market and protect native species
at the same time; and Dan Janzen, a biologist working in Costa Rica who
devised a controversial plan to sell a conservation area's natural waste-disposal
services to a local orange juice producer.
Daily and Ellison describe the dynamic interplay of science, economics,
business, and politics that is involved in establishing these new approaches
and examine what will be needed to create successful models and lasting
institutions for conservation.
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