Mktg 353

Jennifer Aaker (GSB)
Chris Flink (d.school)

with Jason Chua, Albert Page, & Tiffany Card

Tuesdays

Section 1 / 1:15-4:15 PM
Section 2 / 4:30-7:30 PM
d.school Studio 1

Lectures

WEEK SLIDES
1
April 10
Exciting Times (.pdf)
2
April 17
Brand and Business (.pdf)
3
April 24
Socializing (.pdf)
Wendy Clark, Coca Cola - Finding the Edge...Together
Videos:1 | 2 | 3 | 4 | 5
4
May 1
Co-Creation (.pdf)
Let's Get Buildy(.pdf)
Foamcore Tips (.pdf)
Crispin Porter + Bogusky (.pdf)
5
May 8
How to Tell a Story (.pdf)
6
May 15
Designing Experiences (.pdf)
Scenography Handout, by Dana Cho (.pdf)
7
May 22
Social Media (.pdf)
8
May 29
The Big Picture (.pdf)
Quick and Dirty Font Guide (.zip)
Purin's Visual Design Workshop (.key) (.pdf)
9
June 5
Grand Finale
Refresher